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De Colores
De Colores

De Colores

Primary (East Los Angeles, California, 1951–Los Angeles, California, present)
Date1994
MediumScreenprint
DimensionsSheet: 37 3/16 × 25 in. (94.5 × 63.5 cm)
Image: 37 3/16 × 25 in. (94.5 × 63.5 cm)
Credit LineBlanton Museum of Art, The University of Texas at Austin, Gift of Gilberto Cárdenas, 2017.391
Rights Statement
Collection AreaPrints and Drawings
Object number2017.391
On View
Not on view
Label Text
Margaret Garcia produced this screenprint at LA’s Self Help Graphics studios. She depicts actor Danny de la Paz (1957; known for his roles in American Me and Boulevard Nights) wearing a United Farmworkers Union (UFW) bucket hat. During the 1980s and 90s, the bucket hat was a staple accessory among hip-hop and rave culture. The represented hat wields the UFW’s thunderbird eagle logo’s distinctive design, prevalent throughout Chicano and Latino art, as a form of solidarity with farmworkers’ rights. In the 1980s, the UFW trademarked its eagle logo, and prioritized its entrepreneurial focus to develop alternative ways to sustain the union, releasing several products to expand their commercial reach, including hats, sweatshirts, and vests. 
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