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Primary (Grand Forks, North Dakota, 1933–New York, New York, 2017)
NationalityAmerican, North America
Date1975
MediumEight-color screenprint and collage
DimensionsSheet: 30 × 22 1/2 in. (76.2 × 57.2 cm)
Credit LineBlanton Museum of Art, The University of Texas at Austin, Gift of Alvin And Ethel Romansky, 1977.137
Keywords
Rights Statement
Collection AreaPrints and Drawings
Object number1977.137
On View
Not on view
Label Text
Rosenquist challenges conventional printmaking by incorporating actual manufactured objects into their work. In this print, Rosenquist anthropomorphizes laundry detergent with the addition of a real belt and oversized bobby pin. He examines the manner in which the mass media framgents images and identities, recombining and transposing them at an accelerated rate in a continual procession of television commercials, magazine advertisements, and billboards.
Exhibitions